Basic Shopify:

• Sell both digital and physical goods
• Choose from dozens of free and paid themes
• Organize products into categories
• Process credit card transactions using Shopify Payments or third-party payment gateways
• Integrate with PayPal for more payment options
• Choose your preferred shipping method and automatically calculate shipping rates
• Avoid shopping cart abandonment
• Optimize for first-page search engine rankings
• Include a blog for improved brand awareness and rankings
• Manage content with CMS functionality
• Edit the HTML and CSS of your online store
• Import and export customer data
• Offer discount codes
• Create multiple staff accounts
• Access a POS app
• Print shipping labels and more!